
Robby Starbuck joins Meta as AI advisor
Opinion | 8/14/2025
Right-wing activist Robby Starbuck has taken on a new role as an AI advisor at Meta, the tech giant formerly known as Facebook. Starbuck, known for his conservative views and opposition to diversity, equity, and inclusion (DEI) initiatives, aims to assist Meta in addressing potential biases within its artificial intelligence systems.
Starbuck’s appointment comes at a time when concerns over algorithmic bias and misinformation on social media platforms are under increasing scrutiny. As an outspoken figure in right-wing circles, his involvement in Meta’s AI strategy raises questions about the company’s approach to algorithmic fairness and content moderation.
In response to inquiries about Starbuck’s appointment, a Meta spokesperson stated, “We are committed to ensuring that our AI technologies are developed and deployed responsibly, and we believe that diverse perspectives can help us achieve that goal.” This move by Meta signals a strategic shift in its efforts to address criticisms of bias and misinformation on its platform.
Critics of Starbuck’s appointment argue that his track record of promoting divisive rhetoric and skepticism towards DEI initiatives raises concerns about the direction Meta may take under his guidance. However, supporters view his involvement as a step towards incorporating diverse viewpoints in shaping AI policies.
As Meta continues to navigate the complex landscape of content moderation and algorithmic transparency, Starbuck’s role as an AI advisor underscores the challenges faced by tech companies in balancing free expression with the need to combat misinformation and algorithmic biases. The extent to which Starbuck’s influence will shape Meta’s AI strategies remains to be seen as the company grapples with evolving societal expectations and regulatory pressures.