Tag: Brand Identity

Business |
Ben & Jerry's Founders in Dispute with Unilever Over Brand Values
Ben Cohen and Jerry Greenfield, founders of Ben & Jerry's, are at odds with Unilever over the brand's values and direction.

Business |
Cracker Barrel Faces Backlash Over Logo Change
Backlash erupts following Cracker Barrel's announcement of a logo change, sparking mixed reactions among customers and branding experts.